ProMach Strengthens its Flexible Packaging Offering with Acquisition of Matrix Packaging Machinery

Oct 17, 2011
  • Matrix product portfolio expands ProMach's primary packaging solutions
  • Matrix management team remains with ProMach

Cincinnati, OH - ProMach, Inc. announced today that it has acquired Matrix Packaging Machinery, a leading manufacturer of vertical form/fill/seal machinery based in Saukville, Wisconsin, near Milwaukee. Matrix will join ProMach's Primary Packaging Business Unit, which provides machinery solutions and consumables for many of the world's most recognized food, beverage, and consumer goods companies.

Matrix, founded in 1988, provides flexible packaging machinery for companies worldwide that require high quality, versatile pouch and bagging solutions. Matrix solutions include machines for pillow, gusseted, zipper, stand-up, and bag-in-bag packaging. Matrix's strength in vertical form fill seal packaging allows ProMach to reach new markets worldwide with its diverse brands of high performance equipment and integrated solutions. ProMach will also offer expanded flexible packaging solutions to its existing customers.

"We are excited to welcome the Matrix team to ProMach," said Mark Anderson, ProMach President and CEO. "We look forward to continuing the Matrix tradition of excellence and serving their outstanding customers as well as providing their solutions to all the customers of ProMach. We intend to have their highly capable team continue producing Matrix packaging machinery in Wisconsin and ProMach's excellent financial strength will provide a stable base for Matrix to invest in new product development and technologies to accelerate their already strong growth. We will work with their team to continue to strengthen their operational excellence and enhance their already strong customer support capabilities with our ProCustomer customer service program."

Marc Willden, CEO at Matrix, will join ProMach as Vice President and General Manager of Matrix. He will report to Bud Lane, President of ProMach's Primary Packaging Business Unit.

"This is a win-win for our customers," said Matrix CEO Marc Willden. "As part of the ProMach team, we are excited to expand our capabilities and continue to build on our tradition of delivering and supporting rugged, easy-to-use, cost-effective vertical form/fill/seal packaging solutions."

"Matrix complements our existing Primary Packaging brands and allows us to offer our customers proven flexible packaging solutions," added Mr. Lane. "We continue to expand our capabilities at ProMach to better serve our existing customers and reach new markets worldwide."

For more information about Matrix Packaging Machinery, visit their website at

About Matrix

Matrix is an industry leading manufacturer of rugged, cost competitive, and easy-to-use vertical form fill seal (VFFS) equipment for all types of flexible packaging and operates as a master distributor of INVpack stickpack and sachet machines, Pacraft pre-made pouch packaging machines, and Cetec Industrie flexible bagging machines . With more than 30 years of flexible packaging expertise, Matrix has the ability, knowledge, and commitment to tailor highly efficient and profitable packaging systems for our customers on a global scale. Matrix is a product brand of ProMach, a global leader in packaging line solutions. As part of the ProMach Flexibles & Trays business line, Matrix helps its packaging customers protect and grow the reputation and trust of their consumers. ProMach is performance, and the proof is in every package. Learn more about Matrix at and more about ProMach at

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